K1 Channel Consulting provides experienced fractional partnership resources to grow high-performing partner programs.
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1. Partnership Managers

• Qualify, sign and onboard business partners into your partnerships program

• Build and nurture partner relationships

• Prepare partnership plans, provide enablement and activation

• Align partners to revenue goals

• Provide reporting and performance insights

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2. Partnership Sales Managers 

• Dedicated partner sales specialists who accelerate partner-sourced revenue by:

• Supporting co-selling and joint opportunities

• Engaging partners in pipeline generation activities

• Driving adoption of sales playbooks and tools

• Tracking partner performance and providing actionable insights

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3. Partnership Marketing 

• Dedicated or outsourced partnership marketing resources

• Thought leadership content development

• Social media marketing and posting across all major platforms

• Podcast and video content development 

• Social engagement and partner pipeline development