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ABOUT US

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About K1 

At K1 Channel Consulting, we work with start-ups, scale-ups, and tier-one partner ecosystems including Microsoft and Google to build, optimise, and scale high-performing partnership businesses. With a team of 25+ partnership experts and decades of combined experience across software, services and AI companies, we bring the models, systems, software and processes required to accelerate your partnership revenue journey.

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Our global presence spans the UK & Europe, North America, Dubai, Asia, and APAC, enabling us to support companies seeking to expand into new local or international markets. Whether you're entering your first region or scaling globally, our team provides the expertise and on-the-ground knowledge needed to grow with confidence.

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We have partnered with CEOs, CROs, and revenue leaders worldwide, giving us deep insight into the challenges and opportunities that come with building partner-led businesses. K1 was created to deliver seasoned fractional executives and end-to-end partnership solutions, from strategy design and program build to partner acquisition, partner marketing, and partner sales revenue execution.

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As global markets evolve and artificial intelligence reshapes go-to-market models, partnerships have become more important than ever. A well-designed partner ecosystem not only amplifies reach but drives revenue efficiency. Companies see up to a 65% higher close rate when opportunities are co-sourced through business partners.

 

Successful partnerships combine companies resources, the creation of joint value propositions and when business partners introduce you company to new customers the close rate of the business is 65% stronger than direct new business. ​

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We understand the daily pressures faced by Boards, CEOs, revenue teams, and partnerships leaders. Our role is to provide the strategic clarity and executional support needed to build, scale, and maintain a thriving partnership engine.

 

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